Imagine having to design a website for a dozen different resolutions. Practically every client we handle requires a mobile version of their website. After all, more than 50% of website traffic comes from smartphones. Simply enter the website URL, and the tool will show how the site looks on multiple devices .

To create an authoritative brand image of your company online, you must have a website. Now, consider having to open a website that is primarily made for desktops or laptops. It is inconvenient and frustrating to swipe on your screen, trying to adjust the web page and read the content. Once coded, put the website through a responsive design checker.

  • Sites that use responsive design (i.e., ones with a URL that serve all devices) are currently more search engine friendly.
  • In a responsive design, you can use Flexbox to display items as a single row, or wrapped onto multiple rows as the available space decreases.
  • Finally, 57% of consumers say they’re not likely to recommend a business with a poorly-designed mobile website.
  • As the name suggests, they adapt to the user’s situational needs and capabilities.
  • The Content is not sized correctly for the viewport Lighthouse audit can help you automate the process of detecting overflowing content.

In the past, this required setting elements used to create layout in percentages. In the example below, you can see a two-column layout with floated elements, sized using pixels. Once the viewport becomes smaller than the total width of the columns, we have to scroll horizontally to see the content. Chris Guillebeau’s blog “The Art of Non-Conformity” has been going strong for over a decade.

Fastest WordPress Themes In 2022 Based On Thorough Testing

It can be used to exclude certain elements if the screen size is lesser than the desired width making the layout more appropriate to be displayed on different screens. Rather than basing your website design over fixed sized pixels, adopting fluid grids results in liquid layouts that expand with the web pages. The elements on your website are sized proportionately by the grid rather than limiting them to one particular size in case of pixels. Another important consideration that makes the incorporation of responsive design practices crucial is the effect of mobile-friendliness on the SEO rankings. Since the introduction of Google’s mobile-first indexing, how the website functions on mobile devices also determine how it ranks on Google’s search rankings.

Website content responds to these points and adjusts itself to the screen size to display the accurate layout. This means that font sizes may appear inconsistent to users, who may have to double-tap or pinch-to-zoom in order to see and interact with the content. Wired on mobile, tablet, and laptopWired’s approach to responsive web design is focused on implementing a single-column layout on all smaller screens, starting with tablets.

Naomi Atkinson leverages a mosaic-style layout for the front page. This solution is widely-used among those who want to immediately shed a light upon its artworks by creating online portfolios. As the nameplate implies, the website serves as a perfect example of responsive design. It even has a proper title “A Flexible Grid”, so it becomes clear that everything here is riding on rules of graceful degradation. As expected, the team pays more attention to an ideal data presentation rather than to aesthetics, so styling goes into the shadows. This is another clean well-organized website that is based on a flexible horizontal stripe layout.

What is responsive design for web design

When researching how to make a website mobile responsive, something that often gets overlooked is the necessity of testing on real devices. Developers can tweak the code all they want, but its functionality has to be verified in real user conditions. When wondering how to make a website responsive, think of touchscreens. Some laptops are also catching up, offering touchscreen along with the keyboard functions. You can make images ‘fluid’ by linking the width of the image to the width of the container DOM element.

The features story takes up most of the room with its enticing image, showing that it’s the most important element. The smartphone view is cohesive and inviting, with all the essential elements presented in a clear visual hierarchy. Here are three reasons why minimalism is an essential best practice for responsive web design.


To ensure your website offers an experience tailored to handheld devices , consider why responsive design is important as a mobile solution. Websites not optimized for all these smaller screens can experience a decline in their search engine rankings. A responsive website changes the layout to offer an experience based on the device being used, especially ideal for mobile viewing.

To provide the most satisfying user experience, you have to make sure that your website looks equally good on screens of all shapes and sizes. That’s why it is important to have a website with responsive design. As we have already said, a responsive website is not a separate technology with a one-size-fits-all solution. To nail it, you need to use techniques that bring about the best result for your brand, audience, and marketing goals. This implies capitalizing on the key features such as flexible layout, flexible images, media queries, and responsive typography, as well as introducing some time-proven tips and solutions.

Get Started With Responsive Design

This will improve the overall user experience on your website and can also help you to improve your ranking in organic search engine results. Responsive design also makes websites more user-friendly because they are easier for clients to interact with, share, and link to. Having separate desktop and mobile versions makes these processes more complicated, and, as mentioned, can lead to confusion. This can drive visitors away and make them choose competitors with hassle-free and user-friendly websites.

These differences significantly change the way mobile UI designers design tap targets and other important UI elements with which users interact. We’ll take a look at some responsive web design examples in a moment. For now, let’s talk about which devices, screen sizes, and web browsers are relevant today. Responsive websites are websites that adapt to all screen sizes and resolutions, not only on desktop but also on mobile, tablet, and sometimes even TV. It has also become much easier to achieve responsive designs with the help of the layout methods you have learned in these lessons.

What is responsive design for web design

A major key to responsive web design is knowing your audience and what device they’re using to view your website. How much of your current traffic is desktop vs. tablet vs. mobile? Approximately 56 percent of traffic in US websites is now from mobile https://globalcloudteam.com/ devices. Today there are around 2.6 billion smartphone users and by 2020 that’s tipped to reach over 6 billion. A lot of people access Google on their mobile devices — 63%, in fact. Google also penalizes websites that don’t offer a responsive design.

Responsive Design: Best Practices And Considerations

For example, let’s say there is a drop-down menu on the homepage. Formulating the rules of a fluid grid is done by working on the website’s source code. Today, everyone has smartphones with them, constantly communicating and looking for information. In many countries, the number of smartphones has surpassed the number of personal computers; having a mobile-friendly website has become a critical part of having an online presence. To efficiently test for responsive design, check out our The Ultimate Responsive Design Testing Checklist.

Having a mobile-friendly site these days is very important, so using a responsive design is recommended. Where responsive web design prioritizes the desktop experience of a site first and the mobile experience second, adaptive web design considers both simultaneously and with equal weight. Adaptive web design usually takes much longer to execute than simple responsive design, but the finished product offers an improved user experience. Sparkbox demonstrates a basic structure of a corporate website.

The media query expression that follows the media type may include different media features and values, which then allocate to be true or false. When a media feature and value allocate to true, the styles are applied. If the media feature and value allocate to false the styles are ignored. Let’s see how this formula works inside of a two column layout. Below we have a parent division with the class of container wrapping both the section and aside elements.

Using Viewport Units For Responsive Typography

Grid can also be used to create regular grid layouts, with as many items as will fit. The number of available tracks will be reduced as the screen size shrinks. In the below demo, we have as many cards as will fit on each row, with a minimum size of 200px. But for a truly responsive design, you should also adjust your font-sizes appropriately to match screen size.

In addition, it is highly recommended to provide a fallback if you want to widen your target market and serve content to every customer regardless of the web browser he or she might use. For instance, when it comes to small screens like ones on cell phones, you need to make the typeface bigger since it is very difficult to make out words set in small font size. Apple recommends sticking to 16px size instead of the Responsive web design expected 12px since it provides better readability. You cannot increase font size infinitely; you need to find the best font size for your audience to hit optimal readability. In the early 2010s, when the mobile web was still new, no one thought about making typography responsive since everyone was busy trying to master fluid grids and images. Today in the early 2020’s it is a crucial part of the larger puzzle.

Responsive Design

They then must abandon the website again to carry on with their evening. In fact, you should prioritize mobile over your desktop experience with a mobile-first or progressive enhancement design approach. The Prodigy template is a clean website template that reaches your audience with bright media and multiple CTAs. It automatically converts its design to fit any device used by your site visitors. Alternatively, revolving your website fonts around the mobile experience can leave your desktop users with ugly words that are too big and clash with your branding.

If you want to go beyond the basics and create a cutting-edge responsive design, you need to familiarize yourself with the CSS flexbox layout and its attributes like box-sizingand flex. When you’re attempting to create a responsive design for your website, the loading speed should be a top priority. The problem with this approach is that every user has to download the full-sized image, even on mobile. The foundation of responsive design is the combination of HTML and CSS, two languages that control the content and layout of a page in any given web browser. If your landing pages aren’t optimized for mobile and easy to use, you won’t be able to maximize the ROI of your marketing efforts.

Optimizing your images for mobile device-context can help improve latency. Alternatively, you can write a back-end script that displays the best image file to serve based on device and network capabilities. Today, the market has over 9000 different mobile devices, with their own dimensions and graphics processing capabilities.

In addition, consider the size of clickable areas on your mobile site. Unlike a desktop, where visitors can use a mouse cursor to click buttons and links, they’re using fingers to navigate your website on their smartphone or tablet. Mobile users expect quick, high-quality website experiences — expectations that you can meet with a responsive website design. So, if the majority of your audience is searching on their smartphone , and your website doesn’t feature a responsive design, customers may not find your website at all. Allows a pleasant, and at the same time, professional atmosphere prevails on the website. The responsive grid that is used as a base makes the presentation of the event available for a wide range of internet users.

How Responsive Design Works

Google drives 96% of mobile search traffic and recommends responsive design as a best practice. Because responsive web design is mobile-friendly, it helps increase visibility on search engines, which in turn can mean more visitors to your website. One of my favorite sites to check out responsive design best practices on the web is Media Queries. The site is a collection of inspirational websites using media queries and responsive web design, curated by Eivind Uggedal.

So that they can be tapped with ease, important links and CTAs should have a height of at least 44px . As we build up to the tablet version , we can then begin to think about secondary objectives and the microinteractions, user flows, and CTAs that make those user objectives achievable. What’s more important is that we focus on the primary objectives of the user first and eliminate any unnecessary friction that aids neither the primary nor the secondary objectives.

Currently the most popular technique lies within responsive web design, favoring design that dynamically adapts to different browser and device viewports, changing layout and content along the way. This solution has the benefits of being all three, responsive, adaptive, and mobile. A single URL for desktop and mobile sites makes it easier for search engine to discover content, and for their algorithms to assign relevant indexing properties to the content.

Leave a Reply

Tu dirección de correo electrónico no será publicada.